Myyntityön laatu: Lähteitä ja lisätietoja

LÄHTEITÄ JA LISÄTIETOJA:

Darian, J. C., Tucci, L. A., & Wiman, A. R. (2001). Perceived salesperson service attributes and retail patronage intentions. International Journal of Retail & Distribution Management.

Evans, K. R., Kleine III, R. E., Landry, T. D., & Crosby, L. A. (2000). How first impressions of a customer impact effectiveness in an initial sales encounter. Journal of the Academy of Marketing science, 28(4), 512-526.

Dwyer, S., Hill, J., & Martin, W. (2000). An empirical investigation of critical success factors in the personal selling process for homogenous goods. Journal of Personal Selling & Sales Management, 20(3), 151-159.

Huntley, J. K. (2006). Conceptualization and measurement of relationship quality: Linking relationship quality to actual sales and recommendation intention. Industrial marketing management, 35(6), 703-714.

Saidin, Z. H., Mohd Mokhtar, S. S., Saad, R., & Yusoff, R. Z. (2018). The impact of automotive after-sales service quality and alternative attractiveness on customer loyalty. International Journal of Supply Chain Management (IJSCM), 7(1), 177-187.

Sharma, D. P., Pandey, S. K., Gupta, A. K., & Sharma, R. (2021). Prioritising SERVQUAL Dimensions to Improve Trade Show Performance. Event Management.

Westbrook, K. W., & Peterson, R. M. (1998). Business-to-business selling determinants of quality. Industrial Marketing Management, 27(1), 51-62.